Using Foursquare for Guerilla Recruiting
I’m not a recruiter, but I work with recruiters and I am contacted by recruiters on a daily basis. Sometimes I’m stunned at how many recruiters there are. How can the economy support so many recruiters? I don’t understand it, but I know there are some who make a pretty good living from their commissions. Imagine how much more they could make if they had a little bit of creativity.
If I were a tech recruiter, here’s what I would do. I’d go to the vicinity of companies that employ people that I want to place and I’d check in there. Here’s an example: you can stand on the corner of 9th Avenue and 16th St. in Manhattan and with foursquare, you can check in to Google NYC. Then you can see all the other people who have checked in to Google NYC and you can request to be their friend on foursquare. Now instead of the enormous pool of people who happen to have uploaded their resume to Dice or Monster, you have a very concentrated pool of Googlers and prospective Googlers (and maybe a few phonies, but I think the number of fake check-ins is low; fauxsquare is not yet a common practice).
